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1. Adopt the principle of strategic planning and management of the company.
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2. To encourage capital to attract contributors to national and global development.
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3. Employment of the largest number of unemployed persons.
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4. To contribute to the development of economic and investment realities in Yemen.
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5. Optimize the employment of the company’s financial resources and human capacity to create better opportunities for the development of the company’s performance and business.
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6. Remunerative profits and returns for the shareholders of the company and the provision of services to them and to all beneficiaries of the company’s activities.
